January 2019 - Present • Master Expert in Digital Design, CX & Design
Employment Highlights
• Served as a product owner and lead designer within Nordea’s digital customer experience group.
• Collaboratively led product maturation and design development for Nordea’s home loan promise application, mortgage case management tool, and omni-channel communication optimizations.
Employment Specifics
• Created stakeholder alignment, established prioritization, managed personnel resources, and cultivated transparency to deliver design commitments within the SAFe Agile Framework.
• Lead a team of four visual designers and a content strategist, and collaborated with two research-focused service designers to clarify product vision and opportunities.
• Coordinated resources to continuously gather customer feedback and integrate learnings into product optimization efforts.
CRICKET WIRELESS
July 2016 - January 2019 • Sr. User Experience Designer
July 2015 - July 2016 • Sr. User Experience Designer (Consultant via TEK Systems)
Employment Highlights
• Led the multi-phased design of the account management platform, My Account.
• Leveraged existing design patterns to redesign and launch the myCricket app in 90 days.
• Concepted and designed Cricket’s first customer loyalty platform, integrated referral experience, and responsive internal support portal for field communications.
• Contributed to the lowest-ever customer churn rate within the business in 2018. Redesign efforts improved customer login success from 50 to 70% in 2017 and helped digital customers maintain the highest life-time value to the business.
• Led an employee advocacy and empowerment initiative, the Cricket Engagement Council and produced an employee inspirational podcast series, The Cricket Lift.
Employment Specifics
• Responsible for collaborative concepting and strategy during project kick-offs, working closely with Product Managers, UX Architects, Content Strategy, User Testing, Analytics, IT and Accessibility teams to define the product experience and KPIs.
• Responsible for transposing wireframes into high-fidelity, responsive design composites and clickable prototypes, maintaining consistency across multiple product teams, presenting to key business stakeholders, and providing IT support during development.
SHARECARE
January 2012 - July 2015 • Design Director
Employment Highlights
• Design directed Sharecare.com and it’s suite of product offerings.
• Concepted and designed multiple mobile-optimized, iOS and Android experiences, including the award winning Sharecare app, AskMD.
• Received recognition for the AskMD App at the Apple IPad Keynote, October 2014
• Leveraged Sharecare.com designs to develop multiple white-label product solutions.
• Design directed and coached talent for the Transform You Program with David Buer and Doctor Oz Health Tips.
Employment Specifics
• Responsible for concepting and developing design strategy with Product Managers, UX Architects, as well as Content, Markeing, Email and SEO stakeholders to define the product experience and KPIs.
• Reponsibile for art directing third-party vendors.
• Responsible for transposing wireframes into high-fidelity, responsive design composites and clickable prototypes, presenting to key business stakeholders, and providing IT support during development.
• Responsible for project estimation, resource management, and mentoring teams comprised of 2 to 5 designers.
TURNER BROADCASTING • NCAA SPORTS
September 2010 - January 2012 • Sr. Designer
Employment Highlights
• Concepted and designed the refreshed NCAA.com homepage and sales initiatives.
• Co-designed and produced the March Madness 2010 Broadband experience.
• Designed the CWS Men’s Baseball and Women’s Softball microsites and contributed designs toward the NCAASports iPhone App and NCAA.com mobile site experiences.
Employment Specifics
• Responsible for design and production of NCAA site assets, presenting to key business stakeholders and providing IT support during development.
IQ AGENCY
July 2005 - September 2010 • Art Director
Employment Highlights
• Art Directed the Universal Studios Wizarding World of Harry Potter microsite.
• Coached talent and art directed the Wells Fargo Financial Advisor Insights experience.
• Concepted and art directed the Wells Fargo PictureYourRetirement microsite.
• Designed and produced the award winning Priority Club Rewards E-magazine series.
Employment Specifics
• Responsible for concepting, establishing art direction and asset production for digital advertising microsites.
• Responsible for project estimation, resource management, and mentoring teams comprised of 2 - 4 designers.
UNIVERSITY OF CINCINNATI
September 2000 - June 2005 • Bachelors in Science, Digital Design
Education Highlights
• Attended the College of Design, Architecture, Art and Planning.
• Participated in the Professional Practice Co-op Program - earning two years of experience prior to graduation.
• Graduated Summa Cum Laude.
• Received Cincinnatus Scholarship.